̺ Ŀӽ(Live commerce) ǽð ̺ ǰ Ǹϴ ̴. Ǹϴ ̺ Ŀӽ ΰ ν ġ ϵ Һڿ ֹ ϴ. ΰ 屸 ݿϰ ̵ ǽð Ŀ´̼ ϸ鼭 ǰ Һ ߽ ǰ ִ. å Ʈ(Untact) ô Ʈ(Ontact) ŷ ̺ Ŀӽ λ , Ȳ, ̷ мѴ.
б а ϰ б Ŀ´̼ Ҵ. 1991 KBS PD Ի <ü >
ȭ ѷ μ ֿ ⱸ ȸ û ڷ Ȱߴ. ABU ť Ʈ <ƽþ 佺Ƽ> <ƽþ ġ> ȹ ε ߴ. ̻, ̵佺Ƽ, IDFA, ϻ̵, ť 佺Ƽ, ij ֵ, λ ֱȭ ɻ Ʈ ߴ. ƸƼ UAI , ״ Ƽ , ߱ ¡, , 쿡 Ŭ û Ư ߴ.
ֿ MCN(2016), ۡ(2015), OTT ء(2015), ť Ī(2015), ڷ ϰ ۷ι ε̡(2012), TV, ϴ α(2010) ִ.